Manoj Varshney

About Manoj Varshney

Passionately continuing the Professional journey with nearly ~18 years of exposure and experience in the area of Marketing, Sales, Operations, Portfolio and Product management, Business Strategy and all aspects of managing business and people. Rich Experience of handling the cross cultural teams in Thailand, Vietnam and Cambodia in Sales and Marketing and leading cross functional Product Management Team comprising of Research, Integrated Field Science, Agronomy, Seed Production and Supply Chain functions. Execution of Cross selling concept of Agrochemicals sales by the Seed sales Team in Thailand. Worked on Sales Organisation realignment project for establishing the crop Enterprise based teams in Thailand. Currently working as Corn Enterprise Marketing Leader in Thailand taking care of Seeds & Agrochemicals business for Corn Crop with topline and Bottom Line Responsibility. Jemvelva (Spinetoram) Launch and Scale up with Pioneer Corn Grower in Thailand, Introduction of Lumivia as seed Treatment for Pioneer Seeds and winning Global recognitions for the launch and pricing process. Experience of Handling Rice seed Business in India in the previous assignments and Currently working on Transplanted Rice seed business scale up in Vietnam and Working for introducing a New Rice Hybrid for DSR (Direct Seeded Rice) in Vietnam creating opportunities for seed and agrochemicals business together with the same customer in future. Experience of handling the established business (Seed Business) of Dupont Pioneer in India. Handled the largest category of the company in-terms of Revenue (~600 Cr.~90 MM USD ) with 67% Gross Margins. Handled multiple challenging assignments like business rebound in South India, Handled and delivered beyond expectation with most challenging assignments in East India- Bihar & West Bengal for business retention and growth. Experience of managing seed business in Bangladesh, Srilanka & Nepal as part of the Role assigned as General Manager Marketing- South Asia in 20••••19 Rich experience of handling and collaborating with all functions like commercial, manufacturing, HR, R&D, Sales & Marketing in establishing the New Business( Bentonite Sulphur & Water Soluble Fertilisers) in the early stages of career for a USD 5 Billion Indian multinational Conglomerate (Murugappa Group) and being recognized for the entrepreneurship skills for establishing the new business there. A Self-motivated person with a creative side, good relationship management skills with ability to relate to people at all level of business

Experience

1. National Marketing Head

   Dhanuka Agritech Ltd

   Jun 2022 — Present · Gurugram, IN

   Product Strategy, Portfolio amendment and rationalization, New Product Launches,\\\\nPricing for New Products and key molecules, brand campaigns, market analysis.\\\\nStrategic roadmap for mergers and acquisitions, Defining Portfolio Matrix, Product\\\\nPricing, Product Registration Feasibility Matrix, Crop Strategies & Go to Market\\\\napproach.\\\\nPortfolio budgeting & long-Term strategy through crop-product focus.\\\\nBusiness development initiative along with New Product Launch, Regulatory and\\\\nResearch & Development.\\\\nOversee and suggest branding and product promotion initiative.\\\\nWorking on Centre of Excellence of Sales & Marketing, Long term Strategy, Go To\\\\nMarket, Supply Chain Management & New Product Development, Marketing Initiatives\\\\non Digital platforms.\\\\nResponsible for micro level strategies, planning & implementation of National / Global\\\\nmarketing strategies in India.\\\\nMarket Research, Strategic Product Management, Sales Promotion, Mass Media,\\\\nOutdoor Campaigns, Schemes, budgeting, Branding.\\\\nProduct Concept, Branding, Promotional Campaign, Marketing Strategies and flawless\\\\nimplementation, Product Pricing, Liaison with other collaborators\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n

Education

• S.M. Inter College Chandausi

  High School, Science ( Biology)

  1992 — 1994

• G. B. Pant University Of Agriculture & Technology

  Bachelor of Science (BSc) in Agriculture, Agriculture, General, A

  1998 — 2002

• S.M. Inter College, Chandausi

  Intermediate, PCB

  1994 — 1996

• Xavier Institute of Management

  PGD in Rural Management, Rural Management and Agribusiness, A

  2002 — 2004