Manuel Medina

Latin Marketing Manager at Seminole Hard Rock Tampa @Seminole Gaming

Tampa, FL, US

Key Responsibilities & Achievements:Develop and execute comprehensive marketing strategies to grow and retain Latin customer segments across Tampa, Orlando, and surrounding regions.Manage Latin-focused marketing programming, including on-property special events, cultural celebrations, and off-property brand activations.Collaborate with cross-functional marketing teams to integrate Latin elements into broader campaigns, ensuring cultural relevance and brand consistency.Lead event management efforts, overseeing logistics, timelines, vendor coordination, and on-site execution for high-profile events.Maintain strong business relationships with key partners, third-party vendors, and community organizations to drive engagement and brand visibility.Monitor and analyze campaign performance, providing actionable insights and recommendations for optimization.Ensure compliance with brand standards, policies, and casino marketing regulations while staying ahead of industry trends.Core Skills: Strategic Marketing, Experiential Marketing, Event Management, Public Relations, Project Management, Bilingual (English/Spanish), Relationship Building, Budget Management.