Manish Gupta
Marketing Manager at Innefu Labs Limited
- Role
- Marketing Manager at Innefu Labs
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Manish Gupta
Manish closely relates to – A half artist and half scientist, he knows the power of a…
Experience
Marketing Manager
Apr 2025 — Present · Delhi, IN
At Innefu Labs, I manage core marketing initiatives in the most adrenaline-fueled space you can think of - national security, cyber defence, and AI. My job? Making complex, mission-critical technologies sound like a no-brainer to the people who make high-stakes decisions.I work at the intersection of storytelling and strategy. Whether it’s shaping our brand narrative, crafting product positioning, or building full-funnel GTM campaigns for tools that defend nations (not just networks). From SEO-optimized web revamps to leading PR that turns technical breakthroughs into media headlines, I wear many hats.Key Highlights:Led the complete website revamp project: Transforming its UX, content structure, and performance, resulting in a significantly more functional and conversion-friendly platform.Drove SEO optimization efforts, improving search visibility and keyword relevance for our core solutions.Creating impactful content assets including blogs, case studies, sales decks, and other marketing collaterals tailored to buyer personas and aligned with GTM strategy.Managing press communications: Translating technical breakthroughs and product updates into compelling media narratives and thought leadership pieces.Strengthening online reputation by engaging with Top-tier media houses, review platforms, and user communities, covering both product credibility and employer branding.Managing event planning and execution: Co-ordinating with vendors, managing timelines, and ensuring brand alignment across all touchpoints.Running social media marketing with a structured content calendar, automation tools, and integrated video storytelling to drive brand engagement and visibility.
Education
Maharaja Surajmal Institute
Bachelor of Business Administration - BBA
2014 — 2017
School of Business, Public Policy and Social Entrepreneurship (SBPPSE), Ambedkar University Delhi
Master of Business Administration - MBA
2018 — 2020
Delhi University
Chinese certificate
2017 — 2018
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