Manish Gupta
Analytics @Expedia Group | Product Analytics | A/B Testing | Machine Learning | SQL & Python | Enhancing User Experience & Driving Business Growth
- Role
- Analytics at Expedia Group
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Manish Gupta
Product Analytics with 6+ years of experience specializing in A/B Testing, Statistical Analysis, and Machine Learning. Proven track record of delivering data-backed insights that enhance user experience, increase engagement, and drive revenue growth. Adept at collaborating with cross-functional teams to build analytical solutions that influence product roadmaps and strategic decisions
Experience
Analytics
Mar 2021 — Present · Gurugram, IN
Improved Traveler Experience: Identified 7 high-impact insights for Maps, delivering data-drivenRecommendations that reduced negative feedback by 30% and improved sentiment analysis scores• Optimized Conversion Rates: Boosted lodging conversion rates by 20% through user journey analysisand A/B testing to enhance booking experiences• Reduced Churn: Partnered with PMs & engineers to resolve sign-in/sign-up issues, achieving a 15%reduction in churn• A/B Testing Expertise: Conducted rigorous A/B tests to validate product enhancements, providingactionable insights and recommendations.• User Funnel Optimization: Built and optimized funnels to enhance user engagement, conversion, andretention, leading to improved revenue metrics.• Stakeholder Collaboration: Presented analytical insights to senior leadership, influencing strategicdecisions with compelling narratives.• Proactive Innovation: Continuously monitored industry trends and competitor analysis to suggestoptimization opportunities.
Education
GLA University
Bachelor of Technology
2015 — 2019
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