Manikanta Dupuguntla
Programmatic Trader @MiQ
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WORK HISTORY
Programmatic Trader @MiQ
Spearheaded pilot project to be part of India Trading team, overseeing monthly programmatic spend for top MiQ accounts- Grew portfolio from $0.7M to $2.5M in one year, tripling client budget through strategic campaign optimization and exceeding KPIs- Executed all campaigns flawlessly, achieving Delivery in Full (DIF) month-on-month, ensuring client satisfaction and maximizing ROI- Collaborated with the automation team to implement automated campaign flight launches, reducing initial setup time by 93%(from 16 hours to 1 hour) for 400+ campaigns.
EDUCATION
Jawaharlal Nehru Technological University, Kakinada
Bachelor's degree, Electronics and Communication Engineering
ABOUT MANIKANTA DUPUGUNTLA
Highly driven programmatic expert with 7 years of experience consistently delivering exceptional Performance and campaign results across Display, Video, CTV, and Mobile. Excels in strategic campaign management, data-driven optimization, and mastery of leading platforms. Eager to leverage expertise and passion to drive growth.
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