Manika Juneja

About Manika Juneja

I lead with purpose. I build with ambition. And I listen like it matters, because it does.As Managing Partner at Dentsu Creative Isobar (formerly WATConsult), I lead a new-age, digital-first advertising practice that blends creativity and performance, culture and conversion, and people and purpose; all anchored in business outcomes.I’ve grown through the grind and spent over the last 15+ years, scaling teams, launching & leading varied new business verticals, growing revenue at scale, solving messy problems, delivering growth and maintaining client centricity. But what truly defines my journey is staying human through it all: listening deeply, mentoring future leaders, and creating space where talent can rise without apology. Whether it’s strategy, storytelling or culture-building, I bring both edge and intuition to the table.What does it mean- Strategic direction that moves brands forward- Integrated, digital-first thinking rooted in real business goals- Leadership that empowers- Campaigns that earn attention and deliver returns- A culture-first mindset, with empathy at the coreI have led brand journeys across a wide spectrum of industries, from mobility to finance, B2B to lifestyle, FMCG to gaming and more. Grateful to have teamed up with icons like Tata Motors, SBI Life, Bajaj General Insurance, Adani Group, SAP, Godrej, Mumbai Indians, My11Circle, Sony, and more while building work that didn’t just win awards, but moved the needle where it mattered.I care about good ideas, brave execution, and the people behind both and I firmly believe the future belongs to leaders who can blend EQ with execution, the ones who know how to show up, speak up, and follow through.

Experience

1. Managing Partner

   Dentsu Creative India

   Jul 2022 — Present · Mumbai, IN

   As an intrapreneur within the Dentsu network, I lead the PAN-India business mandate for Dentsu Creative Isobar (ex-WATConsult), driving scale, culture, and strategic impact across both business and client ecosystems.In this role, I’ve taken on the mandate of building what’s next, for clients, teams, and the agency itself. My focus: growth with purpose, leadership with empathy, and solutions that are as sharp as they are scalable.Key HighlightsP & L Ownership: Full accountability for profitability and business growth across regions and verticalsClient & Business Leadership: Managing and expanding key client relationships and integrated teams to foster collective, cross-functional growthNew-Age Problem Solving: At the core lies EGIYO - a consulting-forward practice designed to deliver outcome-driven strategies for modern brand challenges. Leading a business unit focused on driving growth and strategic consulting across Dentsu’s ecosystem, spanning Creative, Media, CXM, Martech, Business Consulting, Retail Media, OOH, Entertainment, Sports, Gaming, and more. Spearheading new-age initiatives to solve real business challenges for key clients through integrated, impact-led solutions.Vertical Expansion: Built and scaled the video production and influencer marketing offerings into robust, revenue-generating verticalsCulture & Philosophy: Championing a “walk the talk” leadership style rooted in accountability, collaboration, and consistencyBuilt from the Ground Up: From startup hustle to scaled agency evolution, blended vision with action to help shape the journey from WATConsult into today’s Dentsu Creative IsobarThis role is equal parts vision, velocity, and values, and I wouldn’t have it any other way.

Education

• Vinayaka Mission's Research Foundation - University

  MBA & PGP, Marketing & Operations

  2008 — 2010

• Sikkim Manipal University, Gangtok

  Bachelor's degree, Information Technology

Skills

• Customer Service
• New Business Development
• Promotions
• Marketing
• Marketing Strategy
• SEO
• Presentations
• Account Management
• Business Development
• Digital Marketing
• Market Research
• Customer Relations
• Advertising
• Marketing Communications
• Social Media Marketing
• Team Management
• Competitive Analysis
• Online Advertising
• Management
• B2b Marketing Strategy
• Business Strategy
• Social Media
• Leadership