Mandy Gorena
- Role
- Director of Corporate Marketing at Lightspeed Systems
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Mandy Gorena
portfolio: To quote my former boss,\"Everyone needs a Mandy on…
Experience
Director of Corporate Marketing
Jul 2022 — Present
Focused on:• Accelerating inbound lead volume and quality to build pipeline by producing high-quality, high-performing content that promotes the corp mission and the value of our products.• Managing corporate reputation across all avenues including social media, review sites, and award recognition to promote Lightspeed as a trusted partner.• Defining and executing brand strategy by developing compelling brand messaging and positioning, and serving as the creative visionary for strategic initiatives.• Directing high-quality, on-brand creative design and writing to produce materials for web, print, video, event displays, sales enablement tools, etc. that meet timelines and scope.• Creating and managing MarComm budget and spend• Leading and supporting a high-performing team focused on brand building and attracting new buyers to drive growth
Skills
- Taco Eating
- Squarespace
- Microsoft Word
- Adobe Creative Suite
- Logo Design
- Illustration
- Idea Generation
- Quarkxpress
- Graphics
- Interaction Design
- Layout
- Direct Mail
- Direct Mail Pieces
- Indesign
- Graphic Design
- Magazines
- Brand Development
- Mac
- Poster Design
- Adobe Acrobat
- Pre-Press
- Branding & Identity
- Web Design
- Marketing
- Photoshop
- Flyers
- Posters
- Typography
- Brochures
- Concept Development
- Art Direction
- Collateral
- Microsoft Office
- Art
- Packaging
- Advertising
- Social Media Marketing
- Corporate Branding
- Powerpoint
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