Mandy Maaraba
Sr Director of Ecommerce Operations @Powerplay Retail™
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WORK HISTORY
Sr Director of Ecommerce Operations @Powerplay Retail™
MN, US
Powerplay Retail is redefining retail and eCommerce with cutting-edge omni-channel support for brands that want to break into and win at retail and the ever-changing world of eCommerce. We connect the best brands with top-tier retailers, offering services from product launch support and sales strategies to supply chain management and in-store execution. Our expertise spans both brick-and-mortar and digital platforms, ensuring your brand wins everywhere. With a team of savvy pros and unbeatable industry connections, we’re dedicated to driving growth and maximum impact. At Powerplay Retail, we’ve been providing powerful solutions for every brand, every channel, and every customer since 2007.
EDUCATION
North Dakota State University
Bachelor of Science, Business Administration, emphasis in Marketing
GIA (Gemological Institute of America)
Graduate Gemologist, Diamonds and Gemstones
SKILLS
ABOUT MANDY MAARABA
From disrupting the television-based home shopping industry to redefining the eCommerce space, I have spent over a decade helping organizations drive effective consumer acquisition and competitive pricing strategies. As the Vice President of Sales and Product Planning for Proozy, I use data-driven retail strategies to achieve strategic, financial, and operational goals.Select career wins include:• 425 basis point improvement in gross margin• 30% reduction in aged inventory • 27% boost in order frequency and sales • 4% improvement in excel at:• Optimizing eCommerce sales and margins through effective merchandising strategies and tactics. • Breaking down processes into logical parts and constructing clear reasoning and analyses to decimate problems.• Managing the overall product assortment, including product selection and variety, inventory, and accurate forecasting. • Navigating ambiguity and actively monitoring industry themes and trends to stay ahead of the of work, you can find me planning travel, on a trip, or dreaming of a new destination as I try to hit my goal of 50 countries by 50.
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