Mandy Fuller
Product Marketing Director @Opis, A Dow Jones Company
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WORK HISTORY
Product Marketing Director @Opis, A Dow Jones Company
Houston, TX, US
Lead the global go-to-market strategy for a portfolio of subscription-based Energy Outlook products, owning positioning, messaging, launch execution, and post-launch demand generation to drive qualified leads- Own the marketing strategy for chemical market products, including plastics and polyethylene, overseeing campaign planning, execution, performance measurement, and lead generation across new and expanding product areas- Partner cross-functionally with product, editorial, sales, and senior stakeholders to deliver thought leadership initiatives and align marketing programs with commercial objectives
EDUCATION
University of Houston-Downtown
Bachelor of Business Administration - BBA, Marketing
ABOUT MANDY FULLER
I’m a Product Marketing Director with over 15 years of experience across marketing, go-to-market strategy, and campaign leadership, currently focused on both launching and scaling global energy and chemical market intelligence products.My work spans end-to-end go-to-market initiatives as well as ongoing product marketing strategies for established offerings, including positioning, integrated campaign execution, thought leadership, and performance measurement. I partner closely with product, sales, editorial, and regional teams to translate complex market insights into clear, differentiated narratives that drive engagement and commercial impact.
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