Mandie Pierce
Marketing Manager @Choose Chicago
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WORK HISTORY
Marketing Manager @Choose Chicago
Chicago, IL, US
Support the development/enhancement of Marketing collateral and email invites for Meetings and Conventions and the Sales, Services, and Events teams- Create and continuously update the Master Sales Presentation to help Sales use in pitches, proposals, site visits, etc- Support the Sales, Services, and Events teams by developing and updating collateral, presentations, creating and scheduling invitation emails within our email automation software (Act-On), and supporting Familiarization trips (FAMs)- Build out processes and procedures for this role, including templated collateral within Canva to help streamline requests and projects, as well as create a quick self-service tool for Sales, Services, and Events- Manage requests through our project management system, Asana, and assign tasks as needed, to continue to streamline the process and manage all Marketing requests- Develop detailed project briefs within Asana, outlining goals, tasks, resources, and timelines within a MarComm plan document to help keep all team members on target for each project/event- Collaborate with Marketing team and across departments to coordinate paid media opportunities for Meetings and Conventions- Collaborate with the Social Media Manager on annual social strategy, as well as capture content, edit, write copy, and post to social as needed- Spearhead the Professional Content project to capture professional photos and videos of Meetings- Collaborate with our agency partners on our Visitor and Meeting Professional Guides and monthly e-newsletters for Leisure and Meetings to further keep our audiences engaged with Chicago as a premier destination- Overall, position Chicago as a premiere destination for Meetings and Conventions, and Leisure, as well as an opportunity to work with diverse businesses/partners, creating a positive impact on the city’s economy.
EDUCATION
DePaul University
Bachelor of Arts (B.A.)
ABOUT MANDIE PIERCE
I\'m passionate about driving impactful marketing campaigns and creating streamlined, efficient processes that help me and my team work smarter. I truly believe a consistent process helps keep everyone on track and drives each project to success, setting a precedent for future projects and creating better communication across teams. I have a keen eye for creative thinking and a strong focus on delivering real value, the \"why.\" I thrive on collaboration and love working closely with others, as well as individually. I am also passionate about driving impactful marketing campaigns in the Out-of-Home (OOH) industry, I bring a wealth of previous experience as a Regional Marketing Manager in the Midwest with a large OOH company. I love to collaborate closely across departments and work creatively to help our clients be successful. My other interests include leadership, graphic design, promotions, social media, broadcasting, journalism, and hand lettering/anything crafty!
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