Mandie Pierce

About Mandie Pierce

I\'m passionate about driving impactful marketing campaigns and creating streamlined, efficient processes that help me and my team work smarter. I truly believe a consistent process helps keep everyone on track and drives each project to success, setting a precedent for future projects and creating better communication across teams. I have a keen eye for creative thinking and a strong focus on delivering real value, the \"why.\" I thrive on collaboration and love working closely with others, as well as individually. I am also passionate about driving impactful marketing campaigns in the Out-of-Home (OOH) industry, I bring a wealth of previous experience as a Regional Marketing Manager in the Midwest with a large OOH company. I love to collaborate closely across departments and work creatively to help our clients be successful. My other interests include leadership, graphic design, promotions, social media, broadcasting, journalism, and hand lettering/anything crafty!

Experience

1. Marketing Manager

   Choose Chicago

   Nov 2023 — Present · Chicago, IL, US

   Support the development/enhancement of Marketing collateral and email invites for Meetings and Conventions and the Sales, Services, and Events teams- Create and continuously update the Master Sales Presentation to help Sales use in pitches, proposals, site visits, etc- Support the Sales, Services, and Events teams by developing and updating collateral, presentations, creating and scheduling invitation emails within our email automation software (Act-On), and supporting Familiarization trips (FAMs)- Build out processes and procedures for this role, including templated collateral within Canva to help streamline requests and projects, as well as create a quick self-service tool for Sales, Services, and Events- Manage requests through our project management system, Asana, and assign tasks as needed, to continue to streamline the process and manage all Marketing requests- Develop detailed project briefs within Asana, outlining goals, tasks, resources, and timelines within a MarComm plan document to help keep all team members on target for each project/event- Collaborate with Marketing team and across departments to coordinate paid media opportunities for Meetings and Conventions- Collaborate with the Social Media Manager on annual social strategy, as well as capture content, edit, write copy, and post to social as needed- Spearhead the Professional Content project to capture professional photos and videos of Meetings- Collaborate with our agency partners on our Visitor and Meeting Professional Guides and monthly e-newsletters for Leisure and Meetings to further keep our audiences engaged with Chicago as a premier destination- Overall, position Chicago as a premiere destination for Meetings and Conventions, and Leisure, as well as an opportunity to work with diverse businesses/partners, creating a positive impact on the city’s economy.

Education

• DePaul University

  Bachelor of Arts (B.A.)

  2010 — 2014