Manan Sonchhatra

About Manan Sonchhatra

With over two decades of experience in the engineering field, I have built a diverse entrepreneurial journey that bridges industries from engineering solutions to fashion and luxury. My professional foundation lies in engineering, where I have spent 20+ years serving the petroleum sector and power plants, specializing in the supply of high-quality indigenous spares. Through my engineering company, I take pride in supporting critical industries with reliable, sustainable, and cost-effective solutions.In addition to engineering, I have expanded into the world of entrepreneurship across different domains. I am the Founder of a lab-grown diamond jewellery brand that redefines luxury with sustainability, innovation, and ethical practices at its core. This venture reflects my vision to blend timeless elegance with modern values by offering eco-friendly, high-quality alternatives to mined diamonds.I am also the Co-Founder of a clothing brand that speaks to new-age fashion enthusiasts, combining creativity, comfort, and contemporary trends to deliver apparel that resonates with today’s generation.Across all ventures, my focus remains on innovation, quality, and long-term value creation. I am passionate about building brands and solutions that not only serve industries but also contribute positively to society and the environment

Experience

1. Founder

   Whitecutdiamonds

   Sep 2024 — Present · Rajkot, IN

   Explore a world of meticulously crafted lab grown diamond jewelry—from solitaires to statement pieces that celebrate every facet of your story. Rooted in precision, passion & purity, our creations are designed to illuminate life’s most cherished moments.

Education

• Atmiya Institute of Technology & Science

  Bachelor of Computer - BCA

• Saurashtra University, Rajkot

  Master of Business Administration - MBA, Finance and Marketing