Manali Reddy
SEO Specialist | Client Servicing | Social Media Management | Content Strategist | Strategic Campaign Pitcher
- Role
- Senior Executive at Hansa Cequity
- Location
- New Delhi, IN
- LinkedIn followers
- 500 followers
About Manali Reddy
Marketing isn\'t just about making noise online. It\'s about carefully crafting your brand\'s story and whispering it to the right ears. Let\'s work together to make sure your brands voice stands out in the digital world.
Experience
Senior Executive
Feb 2023 — Present · Mumbai, IN
Optimized website rankings on SERPs by staying up-to-date with SEO trends, implementing advanced on-page and off-page strategies, and utilizing effective keyword bucketing and mapping techniques.Led Amazon project planning and management for Dr. Reddy’s, successfully listing five major brands and achieving top 10-15 rankings for their product pages within 6-7 months through targeted Amazon SEO strategies.Monitored online reputation through social listening and crisis management, using Simplify360 to track brand-specific conversations and mentions.Mentored colleagues and interns on SEO, ORM, and social media management by conducting interactive knowledge-sharing sessions to enhance team skills.Conducted in-depth market research and competitor analysis to identify emerging trends and business opportunities for client pitches.Collaborated with clients daily to gather requirements and initiated internal brainstorming sessions to develop strategic ideas aligned with client goals.Managed social media accounts for B2B global manufacturing brands like ELGi, creating monthly social media calendars and driving digital growth.Developed monthly and annual social media performance reports, analyzing metrics to identify growth opportunities, leading to a 1-1.5% month-on-month engagement rate increase for ELGi over the last three months.
Education
IIDE - Indian Institute of Digital Education
Advance Certification In Digital Marketing
2022
Dhirubhai Ambani Institute of Information and Communication Technology
Undergraduate
2018 — 2022
Dhirubhai Ambani Institute of Information and Communication Technology
Bachelor of Technology - BTech
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