Manali Attarde
Driving Ecommerce Growth for Beauty Brands | Marketplace Strategy | D2C | Sales Forecasting & Analytics
- Role
- Key Account Manager at Insight Cosmetics
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Manali Attarde
I’m an eCommerce and category growth specialist with 5 years of experience in managing…
Experience
Key Account Manager
Sep 2024 — Present · Mumbai, IN
Own and manage end-to-end business for top online marketplaces including Amazon, Nykaa, Flipkart, Myntra, and others in the beauty & personal care category • Drive revenue growth, optimize margins, and improve platform performance through strategic assortment planning, pricing, and promotional execution • Collaborate with cross-functional teams — supply chain, content, design, and performance marketing — to ensure timely execution and brand consistency • Analyze marketplace dashboards and sales data to identify trends, improve sell-through, and build platform-specific GTM strategies • Build and maintain strong relationships with platform category managers, ensuring visibility through sponsored campaigns, event participation, and brand days • Regularly track KPIs like sell-through rate, ROAS, CTR, conversion %, and return rate to improve profitability and customer experience • Successfully launched new SKUs and categories across platforms and led onboarding for exclusive brand collaborations
Education
Ramnarain Ruia College - Mumbai
B.Sc
2016 — 2018
iFEEL
Master of Business Administration - MBA
2018 — 2020
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