Mamta Saini

Lead Senior Brand Manager Canesten Gynae @Bayer

London, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2018 — Present

Lead Senior Brand Manager Canesten Gynae @Bayer

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Reading, GB

At Bayer, I lead Brand and Strategy for core Women\'s Intimate Health category. I started in Bayer leading the Rx to OTC switch of Medicated skincare brand. Moved to Canesten driving steady growth and brand equity for market leader, co-led launch of CanesMeno for category expansion and now manage the Gynae portfolio.

EDUCATION

N/A

National Institute of Fashion Technology

Bachelor of Arts - BA, Fashion Design

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Indian School of Business

Master of Business Administration - MBA, Marketing & Strategy

SKILLS

Product DevelopmentLeadershipMarket ResearchApparelBrand ManagementCross-Functional Team LeadershipRetailTrend AnalysisCustomer InsightSupply Chain ManagementMarketingFmcgNegotiationManagementMerchandisingStrategyProduct ManagementFashionSourcingTeam ManagementCompetitive Analysis

ABOUT MAMTA SAINI

Passionate and skilled marketeer with 15+ years’ experience across markets in Consumer Health, Beauty FMCG & Fashion sectors. My diverse experience across marketing & retail lends to my strengths in brand building, delivering clear strategies & successful campaigns with consumer insights at heart. I have led cross-functional teams to deliver outstanding business results, managed ambiguity to drive growth and excel at compelling communication & presentation skills.

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Mamta Saini — Lead Senior Brand Manager Canesten Gynae at Bayer in London, GB | Unifers