Malya Carissa
Senior Ecommerce Executive @Pentland Brands
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WORK HISTORY
Senior Ecommerce Executive @Pentland Brands
London, GB
EDUCATION
Sekolah Cikal
High School Diploma
The Manchester Metropolitan University
Bachelor of Arts - BA
ABOUT MALYA CARISSA
Malya is an experienced Senior E-commerce Executive with a strong background in managing and optimising direct-to-consumer websites and marketplaces. Malya has worked extensively on e-commerce trading, data analysis, strategy, conversion rate optimisation (CRO), A/B testing, product launches, customer journey optimisation, SEO, visual merchandising, design, and campaign activation. Her skill set includes working with software such as Google Analytics, Tableau, SEMrush, MailChimp, and Content Management System (CMS) platforms to drive performance improvements. Malya excels at liaising with cross-functional teams, including designers, marketing, merchandising, data, brand, and external agencies, to ensure seamless execution of the e-commerce strategies. Passionate about delivering results, she continues to refine her approach to e-commerce optimisation, ensuring growth and success for the brands she works with.
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