Mallory Shoemaker
Sr. Content Strategist @Adobe Express | 17+ year creator | Author | Event speaker | Sagittarius | host of the queer, #OwnVoices podcast @WhatchYAReadin
- Role
- Sr Content Strategist at Adobe
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Mallory Shoemaker
Hi, I’m Mallory and my specialty is excavating storylines from people who may have…
Experience
Sr Content Strategist
Mar 2022 — Present · Seattle, WA, US
Established the overall content strategy for brand and community partnerships for Adobe Express- Leads content pipeline for all brand and community partnerships within Adobe Express- Works with cross functional teams like social, community, marketing, and legal to onboard influencers, creators, and artists to contribute to our content pipeline- Led strategy and execution for the content-side of 115 brand and community partnerships in 2022. Examples include: Gayle, Marshmello, World Surf League, Amazon (LotR), Apple TV+(Luck), MLB, Pinterest, the 49ers, Sundance, and others- Our seven day “Holiday Hotline” campaign resulted in 227K incremental projects created and 49.5K template remixes- Worked with engineering and analytics to develop special content collections, enabling deep linking into product and streamlining the customer journey straight into product.
Education
Pierce College at Fort Steilacoom
AA
2006 — 2008
Design Dept.
Demystifying Vision Leadership Course
2023 — 2033
Pacific Lutheran University
Bachelor of Arts (BA)
2013 — 2014
Marie Forleo's B-School
Business Training, Business, Marketing, Management, Social Media Management
2014 — 2014
Skills
- Blogging
- Aperture
- Ipad Development
- Advertising
- Storytelling
- Video
- Technical Support
- Mac
- Social Media
- Youtube
- Ilife
- Ipod
- Os X
- Ipad
- Iphone
- Photography
- Iwork
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