Mallory Mast
Fortune 23 Healthcare Marketing Leader at Centene Corporation | Enterprise Market Strategy & Activation | Brand Builder | Provider & Member Experience | Radiology | Diagnostics | Health Plans
- Role
- Senior Marketing Manager, Enterprise Provider Marketing at Centene Corporation
- Location
- Greensboro, NC, US
- LinkedIn followers
- 500 followers
About Mallory Mast
Accomplished marketing leader and strategy scaler with 20 years in healthcare…
Experience
Senior Marketing Manager, Enterprise Provider Marketing
Mar 2025 — Present
Appointed to lead enterprise programs and comprehensive marketing strategies targeting healthcare providers to expand networks, build advocacy, and improve sentiment across Centene’s brands. Own health plan relationships and align local marketing efforts with business goals in support of portfolio strategy. Develop strategies deeply rooted in market research and provider insights. The Enterprise Provider Marketing team operates as a Center of Excellence, encompassing all product lines of business.IMPACT:• Led development of a Provider-Focused Awareness Toolkit and Activation Strategy for Ambetter Health Open Enrollment, driving business growth and market expansion. Enhancements included Spanish translation, Adobe Express co-branding customization, usage tracking through analytics reporting dashboards, ICHRA resources, and policy updates—resulting in improved efficiency and faster market delivery.• Directed a national, multi-channel campaign to promote and drive provider engagement with the Suicide Safer Care (SSC) curriculum. The campaign features customizable toolkits, provider rep field resources, and print and digital assets to support impactful state-level outreach.Centene Corporation is a Fortune 23 leading healthcare enterprise committed to transforming the health of the communities we serve, one person at a time. Centene offers affordable and high-quality products to more than 1 in 15 individuals across all 50 states, including Medicaid and Medicare members (and Medicare Prescription Drug Plans) as well as individuals and families served by the Health Insurance Marketplace.
Education
University of North Carolina at Greensboro
Bachelor's Degree
Skills
- Emr
- Hipaa
- Healthcare
- Business Development
- Digital Marketing
- Ehr
- Medicare
- Email Marketing
- Physicians
- Online Marketing
- Healthcare Information Technology
- Credentialing
- Events Coordination
- Corporate Events
- Email Newsletter Design
- Revenue Cycle
- Marketing Communications
- Event Planning
- Managed Care
- Radiology
- Medicaid
- Physician Relations
- Social Media Marketing
- Healthcare Management
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