Mallory Tapp
CRO Experimentation Consultant @GAIN
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WORK HISTORY
CRO Experimentation Consultant @GAIN
Vancouver, BC, CA
EDUCATION
University of Regina
Bachelor's degree, Fine/Studio Arts, General
Simon Fraser University
Communications, Digital Communication and Media/Multimedia
SKILLS
ABOUT MALLORY TAPP
With over 9 years of experience spanning local, National, and Global brands, Mallory is a digitally-minded full stack marketing expert. At agencies or independently, she\'s known as the \'digital swiss army knife\' — trusted to build integrated approaches that fuse paid, earned, and owned strategies to deliver measurable impact.A proud generalist, Mallory thrives where strategy meets creative, content, web, and analytics. To her, being a generalist means systems fluency, adaptability, and the ability to cut through complexity — especially in a fast-moving digital world.She’s driven by meaningful work that moves people, sparks conversation, and most importantly, drives bottom-line growth & performance.
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