Mallika Kulkarni
Senior Manager - Social & Influencer Advocacy - L\'Oreal | Ex - Meta, Vogue, MissMalini, NDTV
- Role
- Senior Manager - Social, Community & Advocacy at L'Oréal
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Mallika Kulkarni
Strategic marketing leader with 14+ years of experience building iconic consumer brands…
Experience
Senior Manager - Social, Community & Advocacy
May 2023 — Present
Led go-to-market creator marketing strategy for Garnier across unisex skincare, hair color and brand purpose- Scaled a national influencer program to creators and managed an independent P&L- Built Garnier Green Tribe—a top-tier creator & dermatologist community aimed at fostering brand love and advocacy- Led the strategic revamp of Garnier India\'s social media handles to appeal to a Gen Z unisex audience - PR Lead- Drove editorial visibility for the brand\'s sustainability and science backed product launches in key TV, print & digital publications
Education
Sophia Polytechnic
Master’s Degree, Social Communications Media
2008 — 2009
Bombay Scottish School
ICSE
1991 — 2003
St. Xavier's College
Bachelor of Arts (B.A.), Sociology
2003 — 2008
Skills
- Casting
- Digital Marketing
- Media Production
- Content Development
- Television
- Producing
- Sales Management
- Fashion Writing
- Journalism
- Film
- Video Production
- Television Programming
- Digital Strategy
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