Malana Joseph Mitchell
- Role
- Vice President of Public Relations, Community Engagement at Spears Group
- Location
- New Orleans, LA, US
- LinkedIn followers
- 500 followers
About Malana Joseph Mitchell
Malana M. Joseph Mitchell, a native of Edgard, Louisiana, is an award-winning public…
Experience
Vice President of Public Relations, Community Engagement
May 2018 — Present
Develop and implement public relations strategies and manage media relations for clients such as the National Basketball Association (NBA), Verizon, New Orleans Tourism, BlueCross and BlueShield of Louisiana, Xavier University, the National Fried Chicken Festival, among others • Secured $1.9 million in earned media for the Urban League’s RISE: Katrina 10 Commemorative Conference; Media outlets included: Time Magazine, The Associated Press, Black Enterprise Magazine, BBC Radio, The Huffington Post, HelloBeautiful.com, FiveThirtyEight.com, and The Globe and Mail to name a few • Write press releases, media advisories, communications/marketing materials, and major proposals for clients • Optimize and co-manage online social networking marketing objectives through Facebook, Twitter and other relevant social media platforms • Coordinate all community engagement initiatives on behalf of clients • Serve as the company spokesperson • Lead writer for all award submissions • Manage community outreach projects i.e, National Lemonade Day • Craft client presentations and talking points • Create and implement comprehensive communications plans for clients • Edit external communications materials • Manage media and community database • Serve as the on-site media contact for client events
Education
Dillard University
Bacherlor of Arts (B.A.), Mass Communications
2001 — 2005
Kent State University
Master of Arts (M.A.), Mass Communication/Media Studies
2013 — 2015
Skills
- Spokesperson
- Marketing
- Social Networking
- Public Affairs
- Copywriting
- Speech Writing
- Newsletters
- Press Releases
- Blogging
- Business Development
- Editing
- Grant Writing
- Community Engagement
- Management
- Marketing Strategy
- Research
- Journalism
- Community Outreach
- Public Speaking
- Entrepreneurship
- Community Development
- Ap Style
- News Writing
- Social Media Marketing
- Strategic Marketing
- Efficient on All Microsoft Software (Word, Excel, Access, Publisher)
- Social Media
- Publications
- Public Policy
- Copy Editing
- Creative Writing
- Reputation Management
- Publicity
- Event Management
- Internal Communications
- Crisis Communications
- Strategic Communications
- Crisis Management
- Communications Planning
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