Malala Alonso
Web Developer | Graphic & Web Designer | Seeking Web Developer Position
- Role
- Senior Webmaster at Sorenson Communications
- Location
- Miami-Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Malala Alonso
I’m a Strategic Website Administration & Development Lead with 5+ years of experience…
Experience
Senior Webmaster
Jul 2022 — Present
Functioning as Administrator, Senior Web Developer, and Technical Lead) In my current role, I oversee the stability, performance, and content updates of the enterprise website while it undergoes a major rebuild. I function as a liaison between external agencies, designers, developers, the compliance department, and executive stakeholders to ensure smooth project execution. My responsibilities include coordinating technical tasks, managing timelines, and providing administrative and technical leadership across web initiatives.Key Accomplishments:• Steered the 600+ page enterprise website rebuild with full legal approval by managing three external contractors that led to 100% accessibility/WCAG compliance and improved user experience.• Designed a scalable system to dynamically generate landing pages/articles to boost content deployment speed and team efficiency.• Deployed lead management system that decreased manual entry through Zapier workflow design and automation focused on integrating Gravity Form submissions with Microsoft Dynamics 365 CRM.• Improved conversions and realized cost savings by tracking and optimizing website performance, user flows, and SEO.
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