Makenzie Boettcher
Group Director @Glow Creative Agency
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WORK HISTORY
Group Director @Glow Creative Agency
Los Angeles, CA, US
EDUCATION
University of Virginia
Semester at Sea
University of Wisconsin-Milwaukee
Bachelor's degree, Journalism, Advertising and Media Studies
SKILLS
ABOUT MAKENZIE BOETTCHER
Hello! I\'m Makenzie, a Los Angeles–based Group Director at GLOW, where I lead the Project Management department and oversee the execution of creative marketing campaigns for major entertainment and streaming clients. With a background in production and over a decade of experience across entertainment marketing, I bring both strategic insight and operational rigor to every project.Across my career, I’ve partnered with brands including Apple TV+, Netflix, Amazon, Discovery, TikTok, and Snapchat to develop and deliver campaigns that connect with audiences in meaningful ways. My focus is on building high-performing teams, clear workflows, and trusted client relationships that drive exceptional creative work.At heart, I’m a producer turned leader — passionate about collaboration, problem-solving, and creating the structure that allows creativity to thrive.
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