Makarand Kotkar
Business Analyst | LIMS | Fintech | Loyalty | Product Management | Design Thinking
- Role
- Business Analyst at Eurofins
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Makarand Kotkar
I thrive at the intersection of Product Management, Business Analysis, and Customer Experience, helping businesses build customer-centric digital solutions that drive measurable impact. With 5+ years of experience in Loyalty, Fintech, and Property Asset Management, I specialize in brainstorming and prioritizing product initiatives, creating wireframes, defining PRDs, and leveraging product analytics to drive continuous improvement.My MBA in Business Design and Innovation equips me with a structured yet agile approach to product strategy, stakeholder management, and roadmap execution. From gathering business requirements, analyzing fit-gap, and shaping product roadmaps alongside business teams to working with developers and QA teams to bring features to life, I ensure that each initiative delivers both business value and seamless user experiences. What I Bring to the Table: End-to-End Product Management – Ideating, prioritizing, and executing features that enhance user engagement. Product Analytics & Data-Driven Decisions – Leveraging data insights to optimize product performance. Wireframing & PRD Creation – Designing intuitive workflows and translating business needs into clear product documentation. Agile Execution & Cross-Functional Collaboration – Partnering with Business, Engineering, UX, and Marketing teams to deliver impactful solutions. Go-to-Market (GTM) Strategy – Aligning product launches with business goals to drive adoption and revenue growth.Always happy to chat about new ideas, ways to improve products, or just exchange insights. Let’s connect!
Experience
Business Analyst
Jun 2025 — Present
Education
Universal College of Engineering Mumbai
Bachelor of Engineering - BE, Civil Engineering
2012 — 2016
HelloPM
Product Management
Welingkar Institute of Management
PGDM, Business Design and Innovation
2019 — 2021
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