Maigan Triplett

About Maigan Triplett

Strategic and results-driven marketing leader with nearly 20 years of experience driving…

Experience

1. Campaign Management & Digital Marketing Lead

   Accenture

   May 2022 — Present

   As a member of the Campaign Management Leadership Team, responsible for the planning, design, execution, and performance of all integrated and cross-channel marketing campaigns for Accenture Operations, Industry X, and Song services. Growing and developing a team of Campaign Managers and Digital Marketing professionals- Build strong, strategic relationships with the Operations, Industry X, and Song marketing teams, providing strategic counsel and leadership in designing high-impact marketing campaign strategies- Oversee integrated planning for and the design, execution, and performance of all marketing campaigns across Operations, Industry X, and Song, ensuring we are employing the right channel mix and campaign cadence to drive impact for Accenture - Coach, develop and mentor a highly motivated team of campaign managers and digital marketers - Lead strategic initiatives that are key to the evolution of Campaign Management and the M+C function- Collaborating with peers, partnering on key initiatives, and helping to shape and further the Campaign Management department.

Skills

• Social Media
• Training
• Integrated Marketing
• Sales
• Online Advertising
• Marketing Research
• Marketing Communications
• Marketing Strategy
• Public Relations
• Strategy
• Event Management
• Email Marketing
• Google Analytics
• Brand Management
• Consumer Marketing
• Project Management
• Social Media Marketing
• Management
• Leadership
• Advertising
• Marketing
• Digital Marketing