Michael Howard

About Michael Howard

Michael Howard is a leading expert in predictive analytics and cultural insights, with over a decade of experience in driving brand growth. As the founder and CEO of Nichefire, he developed an AI-powered platform that uncovers cultural trends in online communities.Michael’s innovative use of contextualized data has provided Fortune 500 companies with valuable insights into their audiences. His work in contextual analytics, featured in major research journals, helps forecast audience interests and trends.A recognized research innovator, Michael holds multiple patents in AI and machine learning. He is a respected speaker and advisor, dedicated to helping brands build authentic connections through data-driven cultural understanding.Under his visionary leadership, Nichefire has become a pioneer in the next generation of social intelligence.

Experience

1. Founder, CEO, and Product Leader

   Nichefire

   Feb 2017 — Present · Cincinnati, KY, US

   Nichefire addresses the critical challenge of identifying and predicting emerging cultural trends that significantly impact consumer behavior, political movements, economic shifts, and societal dynamics. Our AI-driven platform is designed to turn unknown \"unknowns\" into actionable insights, allowing businesses to anticipate and respond to these trends proactively. Unlike traditional tools that focus on what is already known, Nichefire automatically identifies emerging trends without the need for predefined queries, using a robust combination of data sources including social media, news, search data, and more. This capability enables companies to capitalize on opportunities faster and reduce risks, ultimately driving innovation and maintaining a competitive edge in an ever-evolving market landscape. https://nichefire.com/

Education

• University of Cincinnati

  Bachelor's Degree, Marketing and Information Systems

  2013

Skills

• Blogging
• Lead Generation
• Web Analytics
• Press Releases
• Digital Media
• Communication
• Google Analytics
• Management
• Sql
• Start-Ups
• Business Development
• Digital Marketing
• Twitter
• Writing
• Leadership
• Time Management
• Sales
• Entrepreneurship
• Email Marketing
• Brand Development
• Social Networking
• Content Strategy
• Community Engagement
• Social Media Marketing
• Marketing Strategy
• Customer Service
• Html
• Microsoft Word
• Team Leadership
• Public Speaking
• Customer Relationship Management (Crm)
• Marketing
• Analytics
• Database Design
• Strategy
• Search Engine Optimization (SEO)
• Facebook
• Microsoft Excel
• Powerpoint
• Advertising