Mahir Keni

About Mahir Keni

I am an ambitious, creative and organised marketing enthusiast who wants to channelize my…

Experience

1. Client Servicing Manager

   UCID

   Jun 2022 — Present · Mumbai, IN

   Spearheading 360° integrated marketing campaigns across BTL, ATL, OOH, digital, and print, ensuring brand consistency and effective message delivery.• Leading BTL activations and campaign roll-outs by managing vendor coordination, logistics, and on-ground execution to ensure timely and quality deliverables.• Managing the end-to-end development of marketing collaterals (mailers, creatives, videos, print materials), adhering to brand guidelines and timelines.• Acting as the central point of contact for creative and media agencies, overseeing briefings, deliverables, project timelines, and quality control.• Overseeing client gifting and promotional giveaways, from ideation to delivery, ensuring alignment with campaign goals and audience segmentation.• Collaborating closely with internal teams (copywriters, designers, and production teams) to align communication strategy and deliver on business objectives.• Leading a high-performing team of 5, setting goals, mentoring members, and ensuring effective task delegation to drive operational excellence.• Ensuring consistent and transparent communication with internal stakeholders and clients, improving project clarity, client retention, and satisfaction.• Drove 10M+ app downloads through a strategic activation campaign, significantly boosting user acquisition and engagement.Clients handled: Kotak Digital Banking, Kotak Retail Banking, TATA AIG, ASK & JSW

Education

• Chikitsak Samuhas Sir Sitaram and Lady Shantabai Patkar College of Arts and Science and V R Varde College of Commerce and Economics

  Bachelor's in Management Studies, Human Resources

• Mumbai Educational Trust, MET League of Colleges

  Master of Business Administration - MBA, Marketing