Mahima Yadav

About Mahima Yadav

A graduate of IT P.G. College with a Master of Arts in Economics, I currently lead the D2C growth strategy at FarMart. My role focuses on enhancing brand visibility across major e-commerce platforms, including Amazon, Flipkart, Jiomart, Blinkit, and Zepto. Core areas of expertise include strategic thinking, e-commerce management. I work on optimizing product listings, pricing strategies, and collaborating with cross-functional teams to streamline operations and improve customer satisfaction. At FarMart, I contribute to the optimization of marketplace operations by leveraging deep insights into algorithms, seller policies, and consumer behavior. Working closely with teams spanning inventory, logistics, sourcing, and marketing, I aim to drive growth and operational efficiency. My approach emphasizes collaboration and data-driven strategies to deliver seamless customer experiences while aligning with organizational goals.

Experience

1. Lead D2c Growth

   Farmart

   Oct 2025 — Present · Gurugram, IN

   Spearheaded the end-to-end D2C growth strategy for FarMart, enhancing brand visibility across major e-commerce Amazon, Flipkart, Jiomart, Blinkit & Zepto platforms. • Optimized product listings and pricing strategies, increasing sales and visibility.• Collaborated with inventory, logistics, sourcing, supply chain and marketing teams to streamline operations and improve customer satisfaction.

Education

• ISABELLA THOBURN P.G. COLLEGE

  Master of Arts - MA, Economics

  2019 — 2021