Mahendra K

About Mahendra K

I am a Digital Marketing Analyst at Logisoft Technologies Inc, specializing in leveraging AI and automation to drive smarter, faster, and more efficient marketing strategies. With expertise in Google Ads, Meta Ads, SEO automation, and content creation, I help businesses generate measurable growth and stay ahead in the competitive digital landscape. Skilled in planning and executing high-performing ad campaigns across Google & Meta platforms Experienced in SEO automation workflows that boost search visibility and organic traffic Proficient in AI-driven content creation, analytics, and marketing automation tools Strong ability to integrate Google Analytics, Tag Manager, and conversion tracking for data-backed decision-making Passionate about building scalable strategies that align with brand goals and deliver ROIMy mission is to combine creativity, data, and technology to optimize marketing performance and create impactful digital experiences.

Experience

1. Digital Marketing Analyst

   Logisoft Technologies Inc

   Jul 2025 — Present · Ameerpet, IN

   Digital Marketing Analyst | Logisoft Technologies Inc.July 2021 – PresentAs a Digital Marketing Analyst at Logisoft Technologies Inc, I specialize in building data-driven and AI-powered digital marketing strategies that deliver measurable business growth. My role involves: AI & Automation Specialist: Designed and implemented automation workflows across SEO, paid ads, and reporting—streamlining campaign management, reducing manual tasks, and improving overall efficiency. Search Engine Optimization (SEO): Leveraged AI-driven keyword research, automated SEO audits, and content optimization to boost organic rankings, improve CTRs, and maximize visibility. Paid Advertising (Google Ads & Meta Ads): Planned, executed, and optimized high-performance PPC campaigns with automation for bidding strategies, audience targeting, and A/B testing, ensuring better ROI and lead generation. Analytics & Tracking: Set up and managed advanced tracking using Google Analytics, Google Tag Manager, Search Console, and Data Studio dashboards, integrating AI-based predictive insights for smarter decision-making. Content & Social Media Marketing: Oversaw the creation of data-backed, engaging content strategies; automated posting schedules; and used AI tools for creative enhancement and performance forecasting. Conversion Rate Optimization (CRO): Applied AI-based heatmaps, funnel analysis, and automation testing to increase conversions and reduce cost per acquisition. Client Strategy & Reporting: Delivered end-to-end digital solutions, from research and planning to execution and reporting, with detailed insights on campaign effectiveness and future growth strategies. This role has strengthened my expertise in AI-powered marketing, performance tracking, automation workflows, and full-funnel digital strategy execution, helping businesses achieve scalable and sustainable growth.

Education

• Gulbarga University

  Bachelor of Commerce - BCom