Maggie Obrien

Managing Director, Experience Planning @Ogilvy

Greenville-Spartanburg-Anderson, SC, US
EMAILS
m••••••••@ogilvy.com
MOBILE NUMBERS
+16•••••••97

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WORK HISTORY

May 2015 — Present

Managing Director, Experience Planning @Ogilvy

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New York, NY, US

Lead team of multi-disciplined strategists in support of the IBM Business. My team partners with creatives, technologists, analysts, media planners and producers to conceive and develop user-centered work that makes our clients accessible to consumers and converts engagement into revenue.

EDUCATION

N/A

College of the Holy Cross

Bachelor's degree, English Literature

SKILLS

Integrated MarketingMarketing CommunicationsMobile MarketingMarketing StrategyHealthcareDigital MarketingRelationship MarketingOnline AdvertisingDigital StrategyManagementTelcoMarketingDirect MailB2bDirect MarketingDemand GenerationInteractive MarketingStrategy

ABOUT MAGGIE OBRIEN

Currently lead multi-disciplined strategy team covering digital, social, brand, CRM, marketing and content. My team focuses on bringing real-life solutions to our clients complex business problems. With 18 years experience and responsibilities covering production, account management, marketing strategy and now experience planning, I have honed my skills as a strong leader who is able to develop collaborative relationships, motivate teams and deliver results. What I believe makes me stand out in the strategy field, is my ability to convert thought into action. I am fluent at coordinating complex projects including P&L, executive participation, geographically disbursed teams and multiple vendors. Specialties: B2B, Consumer, Technology, Pharma, Telco, Healthcare

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