Maggie C.

Media Supervisor at MODCO Media

Role
Media Supervisor at Modco Media
Location
Staten Island, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Maggie C.

Strategic and results-driven media professional with 8+ years of experience leading cross-functional teams and delivering full-funnel, multi-platform campaigns across social, programmatic,endemic, CTV, linear, and OOH channels. Adept at managing multimillion-dollar budgets, building client relationships, and translating data into actionable insights to maximize ROI. Provensuccess across both brand and performance marketing for B2B and B2C clients.

Experience

  1. Media Supervisor

    Modco Media

    Feb 2025 — Present · NY, US

    Lead and mentor a team of 3 in the planning, execution, and optimization of omnichannel campaigns, including programmatic, endemic, social, CTV, audio, linear TV, and OOH.Manage media strategy and execution for B2B and B2C clients overseeing annual budgets ranging from $500K to $10M+.Develop holistic media plans grounded in performance data and audience insights to deliver measurable brand growth and client satisfaction.Spearhead vendor negotiations, custom creative reviews, and RFPs while ensuring alignment with KPIs and brand objectives.Present strategic media recommendations and performance reports to senior stakeholders, driving buy-in and campaign optimization.Own media operations, including campaign tagging, trafficking, billing (client/vendor), and internal status reporting.

Education

  • Brooklyn College

    MS in Television, Radio, and, Emerging Media, Communication and Media Studies

    2020 — 2022

  • Manhattan University

    Bachelor of Arts (B.A.), Communications: Public Relations, Minor in Business

    2015 — 2019

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Maggie C. — Media Supervisor at Modco Media in Staten Island, NY, US | Unifers