Maggie Pepoy
Global Brand Manager at Amway
- Role
- Brand Manager, Global Skincare Marketing at Amway
- Location
- Grand Rapids, MI, US
- LinkedIn followers
- 500 followers
Experience
Brand Manager, Global Skincare Marketing
Mar 2008 — Present · Ada, MI, US
Manages ARTISTRY skincare portfolio, including sub-brands for luxury, anti-aging, and basic segments. Consistently delivers top results with margin-positive projects achieving above-forecast revenue. Leads cross-functional project teams through Ideation, Concept, Development, and Launch by defining strategic direction and project scope, gaining leadership approval, managing deliverables on time, on budget & on profile, and solving day-to-day problems. Effectively collaborates with regional brand teams, R&D, market research, and other internal departments. Manages elements of the marketing mix, including conceptual ideation, package design, segmentation, formula development and testing, market and consumer research, sampling, costing and pricing, legal claims clearance, creative communications, and communications to worldwide affiliate marketing offices.
Education
Marquette University
BS, Business Administration, Marketing and International Business
1989 — 1993
University of Notre Dame - Mendoza College of Business
MBA, cum laude, Consumer Marketing
2005 — 2006
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