Magdalena Freeman-Cielecka
Communications Officer @Viatris
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WORK HISTORY
Communications Officer @Viatris
Deliver proactive and reactive communications, both internally and externally;• Maintain and improve existing communication methods;• Lead on high-profile company projects;• Support external PR campaigns that generate awareness of the company to build brand recognition and a positive reputation, including evaluating/analysing results and identifying key learnings;• Write and edit clear and engaging content for a variety of channels, including press releases, social media, website, and testimonials;• Create and coordinate content on corporate LinkedIn channel, monitor, and research external influencers, trending topics and tools, source topics from colleagues around the UK, general media planning;• Train and support the local internal social media influencer team, ensuring they understand any relevant compliance requirements when using their personal accounts to share or promote company news and information;• Launch and manage the local company website: ensuring content is accurate, up-to-date and is approved via the internal Marketing Approval Process;• Lead the Culture Champions Team, a group of volunteers delivering social and wellbeing events across Viatris UK
EDUCATION
Univercity College of Social Science
Master's degree, Applied Linguistics, Translation
Jagiellonian University
Bachelor of Arts - BA, Teaching English as a Foreign Language/ESL Language Instructor
ABOUT MAGDALENA FREEMAN-CIELECKA
I am a passionate and skilled Communications Professional at Viatris, a global healthcare company dedicated to empowering people to live healthier at every stage of life. My core competencies include internal and external communication, employee engagement, corporate communication, content creation and editing, PR campaigns, social media management, and project leadership. I have a Master\'s degree in Applied Linguistics and Translation, and certifications in Event Planning Foundations and Organization Communication. In my current role, I deliver proactive and reactive communications, both internally and externally, for Viatris UK. I maintain and improve existing communication channels, and lead on high-profile company projects. I support external PR campaigns that generate awareness of the company and build brand recognition and a positive reputation, including evaluating and analysing results and identifying key learnings. I write and edit clear and engaging content for a variety of channels, including press releases, social media, website, and testimonials. I also manage the corporate LinkedIn account to create and coordinate content, monitor and research external influencers, trending topics and tools, source topics from colleagues around the UK, and plan media activities. I am a people person and a detailed planner who enjoys collaborating with diverse teams and stakeholders to achieve communication goals and objectives. I am always eager to learn new skills and trends in the communication field, and to apply them to my work. My mission is to create and deliver impactful and meaningful messages that inform, inspire, and influence the broad audiences.
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