Madisyn Shurtz

Madisyn Shurtz | Marketing Analytics

Role
Marketing Analytics at U.S. Bank
Location
Chicago, IL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Madisyn Shurtz

I’m an Assistant Vice President at U.S. Bank in Marketing Analytics supporting the Business Banking Go-To-Market Agile Studio.I blend data and business knowledge together to create actionable insights and impactful recommendations. I’m skilled in R, SQL, Tableau, and Excel which I use to create reports, analyses, visualizations, prediction models, and dashboards.

Experience

  1. Marketing Analytics

    U.S. Bank

    Feb 2022 — Present

    Support the Business Banking Marketing Studio by creating foundational campaign & customer research, assist in designing & implementing marketing strategy, analyzing marketing campaign results, and presenting findings to the broader business banking leadership team

Education

  • Arizona State University

    Bachelor of Science (BS), Business Data Analytics

    2013 — 2017

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Madisyn Shurtz — Marketing Analytics at U.S. Bank in Chicago, IL, US | Unifers