Maddy Kozoyed

Enabling sales teams to generate revenue results | Creative Business Owner

Role
Founder, Owner, & CEO at Apartment List
Location
San Diego, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Maddy Kozoyed

I turn messy sales processes into scalable systems. With a background spanning tech…

Experience

  1. Founder, Owner, & CEO

    Apartment List

    Jul 2021 — Present · San Diego, CA, US

    I help creatives, entrepreneurs, and disruptors make their spaces look, function, and (most importantly) feel better so they can show up to their work feeling inspired, balanced and resilient. I firmly believe that your home doesn’t need to be as big as your aspirations are, but it does need to support you in getting where you want to go. I work with clients virtually and travel for in-person installations- Sustain 86% conversion rate YoY on sales qualified leads by testing and automating touch points on consumer journey, including up to date service guide, call scripts, case studies, testimonials, and email templates- Implement growth marketing strategy, from planning to content creation, across email newsletters, social media, PR, SEO, referral program, and events, increasing total addressable audience 130% YoY- Develop sustainable design framework and process that is 60% more efficient than industry standard by identifying and prioritizing design and operational dependencies creating an enriched client experience with no idle time - Grow client retention from 25% to 50% YoY using curated questionnaire to understand client needs and goals, identify root cause, develop and test hypotheses, and co-create a comprehensive and long-lasting design solution- Build Wordpress website, growing organic traffic 73% YoY with tested keywords tailored to target audience including integrations for newsletter sign ups and CRM contact form- Design and implement project plans within established scope, budget, and timeline while providing stellar client support - Develop business operations and document processes and SOPs across marketing, sales, operations, and client management

Education

  • William & Mary

    Bachelor of Arts (B.A.), Art History Major

    2012 — 2016

  • William & Mary – Raymond A. Mason School of Business

    Business Process Management Minor

    2014 — 2016

  • Scuola D'Italiano Linguaviva

    Renaissance Art History

    2014 — 2014

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