Madison McCarty
Digital Marketer • Storyteller • Creative
- Role
- Marketing Specialist at Perennials and Sutherland LLC
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Madison McCarty
My approach to digital marketing blends content creation and storytelling to elevate the…
Experience
Marketing Specialist
May 2024 — Present
Key Contributions-Coined the company tagline: “Caring When It Counts”-Created graphics and copy for materials that helped secure the company an A-(Excellent) rating-Chairman’s Award RecipientMarketing Strategy-Execute digital marketing strategies for life and supplemental health products-Lead copywriter across internal and external channels, including newsletters, email, social media etc-Drive high-performing email campaigns through copywriting, segmentation, and data analysis-Content creation for agent and policyholder materials -Lead content development and strategy across social media platforms-Website optimization and design to enhance user experience -Data insights and analysis to optimize digital campaignsStrategic Partnerships-Work closely with designers to bring creative concepts to life -Partner with Compliance to ensure all marketing materials align with regulations -Collaborate with Sales to identify top-performing products and sales regions -Work with Agent Support to provide agents with relevant tools and training-Collaborate with Policyholder Services to enhance the customer experience-Active member of the Employee Resource Committee
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.