Madhuri Sheher Chakraborty

Senior Copywriter @Target River

New Delhi, DL, IN
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+91 *********19

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WORK HISTORY

Apr 2024 — Present

Senior Copywriter @Target River

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UT, US

EDUCATION

N/A

Gurukul Grammar

Senior secondary

N/A

Indira Gandhi National Open University

Master's degree, Mass Communication/Media Studies

2016 — 2019

Delhi University

Bachelor's degree, Political Science and Government

N/A

Amity University Rajasthan, Jaipur

Master's degree, Counseling Psychology

N/A

Maria's Public School

Political Science and Government. English Literature.

ABOUT MADHURI SHEHER CHAKRABORTY

I am a Content Architect who leverages the precision of Artificial Intelligence to craft messaging that champions mental health awareness and fosters genuine human connection. My mission is to bridge the gap between algorithmic content creation and authentic, emotionally resonant storytelling.The AI Advantage for Impactful ContentMy core strength lies in translating a profound understanding of psychology and mental wellbeing into data-driven content strategy.• Algorithmic Empathy: I utilize AI-powered analytics to identify emotional resonance patterns, ensuring content is not just optimized for search engines, but for the human psyche. This allows me to predict and craft messages that are inherently authentic, relatable, and designed for maximum emotional impact and lasting recall.• Ethical Innovation: My background in mental health serves as a critical lens, guiding the responsible and ethical application of AI in content. I specialize in developing frameworks that ensure AI-generated or optimized content is always uplifting, non-harmful, and supportive of the audience\'s mental wellbeing.Strategic Marketing & Data MasteryAs a seasoned AI-savvy marketer, I excel at transforming complex data into actionable growth strategies.• Predictive Content Strategy: I go beyond current trends, using advanced machine learning models for predictive analysis of industry shifts, audience sentiment, and emerging technologies. This enables the creation of innovative, hyper-targeted campaigns that are efficient and future-proof.• Full-Spectrum Optimization: I am adept at integrating cutting-edge tools—from Natural Language Processing (NLP) for tone analysis to AI-driven personalization—to optimize content performance across all digital channels and maximize ROI.If you are seeking a partner who can skillfully blend creative mastery, mental health advocacy, and the power of AI-driven strategy, let\'s connect. I\'m eager to learn more about your goals and deploy a truly intelligent and compassionate content strategy to bring your vision to life.

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Madhuri Sheher Chakraborty — Senior Copywriter at Target River in New Delhi, DL, IN | Unifers