Madhav K

Marketing Manager | Content Strategy, Product Marketing, SaaS GTM & Demand Gen, Communications & Narrative

Role
Marketing Manager at Lightmetrics
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Madhav K

I\'m a Marketing Manager with 10+ years of deep focus in content marketing, product marketing and campaigns management. My unique blend of expertise allows me to market both service-heavy solutions and product-led platforms. Key Accomplishments- Drove a 300% increase in qualified leads for high-value software solutions- Kickstarted webinar initiative and orchestrated over 50 webinars in last 5 years- Increased demo-to-opportunity conversion rates by 15% through compelling product videos- Secured 5+ industry awards that enhanced market credibility and brand recognition- Led brand transformations and strategic communications for successful M&A integrationsFor a glimpse into how I write and think, follow my weekly newsletter \"THE ELEPHANT IN THE ROOM\"(100+ editions covering tech, marketing, public policy).

Experience

  1. Marketing Manager

    Lightmetrics

    Dec 2025 — Present · Bengaluru, IN

Education

  • Shanmugha Arts, Science, Technology and Research Academy

    Bachelor of Technology - BTech, Electrical, Electronics and Communications Engineering

  • Institute of Public Enterprise

    Master of Business Administration - MBA, Marketing and Retail Management

  • The Takshashila Institution

    Graduate Certificate of Public Policy (Technology & Policy), Public Policy

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Madhav K — Marketing Manager at Lightmetrics in Bengaluru, KA, IN | Unifers