Madelyn Gengelbach
Principal at Market Tuning Group
- Role
- Principal Consultant and Founder at Market Tuning Group
- Location
- Kansas City, MO, US
- LinkedIn followers
- 500 followers
About Madelyn Gengelbach
MBA consultant with enthusiastic attitude that produces results. I help companies tune their business through improvements in product, product development, marketing, and cross-department processes. My professional certifications in design sprints, Lego Serious Play, competitive intelligence, and privacy law are a powerful set of tools to address my clients’ needs.
Experience
Principal Consultant and Founder
Jan 2016 — Present · Kansas City, MO, US
Provide Product Management, Marketing, Process Improvement and Privacy Advisory services. Our primary focus is on high-tech companies, software/SAAS companies and contact centers.I am a Design Sprint Facilitator for both products and processes. I am a certified Lego Serious Play Facilitator and a certified Master of Competitive Intelligence. In addition I am ANSI/ISO certified in US Privacy Law and the EU General Data Protection Regulation (GDPR).Current clients include small, lean startups and large, established corporations.
Education
University of Missouri-Columbia
BS, Marketing, Logistics
University of Missouri-Kansas City
MBA, Emphasis: Strategic Management
Skills
- Saas
- Salesforce.com
- Multi-Channel Marketing
- Product Management
- Enterprise Software
- Sales
- Agile Methodologies
- Management
- Team Leadership
- Cross-Functional Team Leadership
- Telecommunications
- Product Development
- Analysis
- Competitive Intelligence
- Marketing Strategy
- Strategic Partnerships
- Business Process Improvement
- Go-to-Market Strategy
- Leadership
- Outsourcing
- Solution Selling
- Operations Management
- Professional Services
- Lead Generation
- Vendor Management
- Crm
- Analytics
- Project Management
- Strategy
- Marketing
- Integration
- P&L Management
- Customer Relationship Management (Crm)
- Strategic Planning
- Product Marketing
- Competitive Marketing Strategies
- Process Improvement
- Competitive Analysis
- Customer Experience
- Software as a Service (Saas)
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