Madelyn Mirek
Junior Account Executive, Marketing Partnerships @Hendrick Motorsports
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WORK HISTORY
Junior Account Executive, Marketing Partnerships @Hendrick Motorsports
Charlotte, NC, US
Provides memorable track experiences through driver interactions, meet and greets, autograph signings, and track hospitality. • Builds strong relationships with partners through suite events, in market driver appearances, VIP pass requests, and campus tours. • Collaborates alongside departments for paint scheme reveals, partner collaborations, and licensing related efforts.• Develops brand growth opportunities through contractual assets such as promotional items, sweepstakes, activations, and production days.• Distributes regularly scheduled documents including data exposure reports, production schedules, and marketing calendars.
EDUCATION
Virginia Tech
Bachelor of Arts - BA, Sports Media
Virginia Tech College of Liberal Arts and Human Sciences
Bachelor's degree, Sports Media and Analytics
Metrolina Christian Academy
High School Diploma
ABOUT MADELYN MIREK
Motorsports professional passionate about strategic partnerships, brand activations, and…
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