Madelon Wallace
Savvy Results Generator, Brand & Marketing Strategy Executive
- Role
- Director of Social Enterprise at Downtown Women's Center
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Madelon Wallace
Meet Madelon Wallace (pronounced MAED-ah-lon)I am passionate about building strong brands. My ability to dissect complex problems to find winning solutions has generated over $1B in revenue in multiple categories that delivered growth even in a declining or unstable economy. I am excited about creating new revenue opportunities and leading cross-functional teams to launch successful new products.A savvy solution-based thinker focused on maintaining a collaborative team environment. I transform chaos into a well-orchestrated plan, which allows me to thrive in a fast-paced, high-pressure environment and motivate a team to do the same.I believe in going slow to go fast, meaning- Plan the work- Work the plan - Stop, assess, and adjust where neededTogether we go far and continue to grow!
Experience
Director of Social Enterprise
Feb 2024 — Present · Los Angeles, CA, US
At the helm of the Downtown Women’s Center social enterprise, MADE by DWC. Focused on the double bottom line strategy, with strategic oversite of MADE’s Café, Resale Boutique, and Consumer Products. Cultivate strategic relationships with consultants, industry experts, social enterprise committee, board members, and other key stakeholders.
Education
Lincoln University (MO)
BS Agribusiness
Webster University
MA Marketing
Skills
- Marketing Research
- Fashion
- Brand Licensing
- Trade Marketing
- Market Research
- International Marketing
- Pricing
- Apparel
- Sales
- Business Coaching
- Consumer Products
- Integrated Marketing
- Management
- Private Label
- New Business Development
- Competitive Analysis
- Market Planning
- Business Development
- Digital Marketing
- Shopper Marketing
- Retail
- Strategic Partnerships
- Marketing Management
- Market Analysis
- Brand Equity
- Product Launch
- Brand Development
- Segmentation
- Product Marketing
- Product Innovation
- Brand Management
- Cross-Functional Team Leadership
- Packaging
- Merchandising
- Forecasting
- Marketing Strategy
- Licensing
- Brand Architecture
- Strategic Planning
- Toys
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