Maddie Smolinski
- Role
- Account Executive Ii - Large Customer Sales at Amazon
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Maddie Smolinski
As an Account Executive, I am responsible for leveraging Amazon’s advertising platforms…
Experience
Account Executive Ii - Large Customer Sales
Jan 2022 — Present
Directly responsible for revenue generation of paid search, display, video and custom solutions for Amazon Vendors and Seller Brand Owners -Establish relationships with C-suite executives and agency partners to educate on new marketing strategies for established brands, executing multi-goal campaigns across awareness, consideration, and purchase KPIs -Perform in-depth data analyses to compile learnings and develop innovative recommendations for future campaigns, leveraging 1P behavioral data and insights to identify, reach, and engage relevant audiences throughout their daily journey -Conduct virtual and in-person meetings demonstrating subject matter expertise and a point of view on industry and/or specific advertising solutions, with deep knowledge of your customer\'s vision and objectives -Leverage an entrepreneurial mindset to solve complex problems, with solutions tailored for each customer and made as simple as possible -Take ownership of the pre and post-sale process ensuring we exceed customer expectations and deliver results Additional project: Education Alliance Chair at the University of Texas -Coordinate 4 weeks a year of in-person engagements across ten classes/clubs -Serve as the liaison between a brand and a student-run agency, collaborate with students on a strategic marketing plan for a fitness brand with creative solutions to their business problems -Devise a curriculum and lead multiple lectures each semester for Media and Investments students, grade homework related to Amazon Advertising, give feedback on student advertising presentations
Education
University of Washington
Bachelor of Business Administration - BBA, Marketing Analytics Certificate, Product Marketing Certificate, Sales Certificate
2015 — 2019
University of Washington Rome Center
Study Abroad, Literature, Communication, and Art History in Italy
2018
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