Madeline Segal
Orange Apron Media Senior Analyst, Marketing Strategy & Growth @The Home Depot
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WORK HISTORY
Orange Apron Media Senior Analyst, Marketing Strategy & Growth @The Home Depot
Led strategy and execution for both new and existing Brand Pages on HomeDepot.com, aligning cross-functional priorities and driving operational excellence within Orange Apron Media.•Streamlined advertising operations processes by managing multiple high-impact quarterly projects, increasing team efficiency and stakeholder alignment.•Acted as the subject matter expert (SME) for Brand Pages, enhancing collaboration across sales, operations, and media teams through clear communication and workflow improvements.•Partnered closely with creative services, project management, and sales teams to ensure cohesive execution, proactively resolving challenges and uniting teams under shared goals.•Delivered significant business results by launching Brand Page initiatives that generated hundreds of thousands of dollars in incremental revenue.
EDUCATION
University of Memphis
Master of Business Administration - MBA
University of Florida - Warrington College of Business
Business Administration and Management, General
Buchholz High School
High School Diploma
Griffith College Dublin
UF in Dublin International Study and Internship Program
SKILLS
ABOUT MADELINE SEGAL
As a Senior Analyst at The Home Depot with over 1.5 years of experience in Orange Apron Media, I specialize in digital marketing, project management, and marketing automation. My work focuses on streamlining advertising operations, leading strategies for Brand Pages on HomeDepot.com, and fostering cross-functional collaboration to enhance operational efficiency. Drawing on robust experience in agile project management and data analysis, I contribute to building cohesive workflows and optimizing team alignment. My commitment to delivering impactful outcomes is driven by a passion for creating seamless customer experiences and supporting organizational growth through innovative and strategic marketing initiatives.
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