Madeleine Hurd

About Madeleine Hurd

Muti-disciplined business leader with 15 years expertise building high-performance revenue organizations and leading strategic initiatives in fast-paced, high-growth environments. Deep expertise in GTM strategy and operational rigor, driving large-scale transformation to exceed objectives. Independent decision-maker with sound judgment to drive organizational success. Passionate people manager with a talent for coaching, communication, and team building.

Experience

1. Director, Global Sales Compensation

   Playlist

   Aug 2025 — Present

   Reviewed and redesigned 70+ global compensation plans end-to-end, to align metrics with revenue goals and improve governance.• Reduced total plan count by 29%, standardizing metrics and payout logic so similar roles follow the same structure and reduce inequity or opportunity for bias.• Established a global review policy that ties plan metrics to business outcomes, adds controls, and removes variable pay where it doesn’t apply.• Partnered with Legal, Payroll, and HR to standardize terms, leaves, and role-change documentation to improve clarity, compliance, and predictability.• Established governance to determine role eligibility for variable pay based on revenue accountability.

Education

• University of Vermont

  Bachelor, Economics, Political Science

  2005 — 2009

Skills

• Online Advertising
• Organizational Development
• Online Marketing
• Business Intelligence
• Website Merchandising
• Team Management
• Strategic Financial Planning
• Management
• Social Media Marketing
• Analytics
• Planning Budgeting & Forecasting
• Social Media
• Competitive Analysis
• Leadership
• Tableau
• Salesforce.com
• Inventory Management
• Revenue Forecasting
• Microsoft Excel
• Risk Assessment
• Merchandise Planning
• Marketing
• Marketing Strategy
• Strategy
• E-Commerce
• Negotiation
• Market Analysis
• Pricing
• Account Management
• Research
• Quantitative Analytics
• Microstrategy Reporting
• Categorical Data Analysis