Maddisyn Goodwin
Senior Digital Marketing Specialist at ChoiceLocal | Marketing Strategy, SEO
- Role
- Senior Digital Marketing Specialist at ChoiceLocal
- Location
- Norwalk, OH, US
- LinkedIn followers
- 500 followers
About Maddisyn Goodwin
As a Senior Digital Marketing Specialist, I’ve contributed to a 25% YoY increase in engagement and 20% lead growth for two franchises by leveraging tailored SEO strategies and data-driven insights. Designed and tested content for Google Business Profile posts, resulting in a 50% boost in conversions. A Bachelor of Business Administration graduate from The University of Toledo, skilled in marketing strategy, keyword research, and analytics. Values collaboration and data-driven decision-making, aligning marketing efforts with organizational objectives to drive measurable outcomes. Dedicated to staying ahead of market trends to deliver impactful solutions.
Experience
Senior Digital Marketing Specialist
Jun 2021 — Present · Westlake, OH, US
Crafted and executed innovative annual marketing strategies for two distinct franchises, yielding a 25% YoY increase in customer engagement and driving a substantial 20% growth in franchise-specific leads- Amplified search engine performance by 40%, harnessing a dynamic influx of clientele to fortify brand visibility and recognition- Spearheaded revolutionary tests for Google Business Profile posts, harnessing data-driven insights to refine content and scheduling strategies. Achieved an impressive 50% surge in conversion rates, effectively impacting the platform\'s potential for fostering customer engagement and fueling business expansion- Worked collaboratively with senior management from various departments, integrating keyword research into a customized SEO strategy. This effort led to an impressive 15% monthly increase in conversion rates, raising them from 60% to an outstanding 75%.
Education
The University of Toledo
Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services
2016 — 2019
Clyde High School
Honors Diploma
2012 — 2016
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.