Maddie Clark

Role: Lead Designer at Vidmob
Location: New York, NY, US
LinkedIn followers: 500 followers

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Experience

Lead Designer
Vidmob
Nov 2021 — Present
Built the VidMob Genius brand and created a customer education experience that empowers users to achieve their marketing goals using VidMob’s leading creative effectiveness platform for the worlds leading companies including Johnson & Johnson, AB InBev, and Kraft Heinz. Collaborated with product managers, developers, and content strategists to turn complex artificial intelligence concepts for SaaS products into interactive and effective courses. Translated technical AI concepts into user-friendly and engaging learning materials to help VidMob customers gain 90% more confidence in understanding and leveraging the power of VidMob platform. Drove a increase in learner course completions

Education

Syracuse University
Communication Design

Contact information

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•••••@vidmob.com
Personal email
•••••@•••••.com
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Current company

Vidmob

Software Development · 118 employees · Founded 2014 · New York, New York, United States

Vidmob is the creative data company. Its AI-based software improves creative and media performance by helping brands and agencies derive their own custom creative best practices, and ensure that those learnings are applied across all flighted media. Vidmob’s approach to using creative data drives brand consistency, reduces creative and media waste, and increases overall business performance across the funnel. As the industry pioneer and leader in creative data, the power of Vidmob’s platform lies in its integrations across the digital ad ecosystem, its analysis of every creative attribute – combined with their associated performance – for over 18 million ad creatives and its unique approach combining human insight and machine data. A portion of every dollar Vidmob receives helps provide access to technology through product donation and technology education through its 501 (c)(3) Vidmob Gives. The company has received over $210 million in venture funding, backed by industry leaders like Adobe, and has received numerous awards including Ad Age’s Best Places to Work and Digiday’s Most Innovative Technology Award.

vidmob.com

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Experience

Lead Designer

Education

Syracuse University

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