Maddie Aberman

Deputy Editor, IPSY | Leading Beauty Editorial Strategy, SEO Growth & Brand Storytelling

Role
Deputy Editor at IPSY
Location
Salt Lake City, UT, US
LinkedIn followers
500 followers
Writing/EditingView LinkedIn profile

About Maddie Aberman

With over a decade of immersive experience in editorial management within the beauty sector, I am passionate about crafting compelling narratives that resonate with audiences and drive brand growth. As a seasoned editorial leader, I have had the privilege of spearheading content strategies for industry giants like IPSY, shaping the narrative of the world\'s #1 beauty membership. I thrive in dynamic environments, fostering high-performing teams and collaborating cross-functionally to achieve business objectives. I\'m committed to staying ahead of industry trends and shaping the future of beauty content and storytelling.

Experience

  1. Deputy Editor

    IPSY

    Feb 2026 — Present

Education

  • University of Missouri-Columbia

    Bachelor's degree, Journalism

    2010 — 2014

Skills

  • Editing
  • Fact-Checking
  • Public Relations
  • Stay Current on New Beauty Products and Industry
  • Editorial
  • Color Theory
  • Press Releases
  • Microsoft Office
  • Advanced Knowledge of Beauty Products
  • Imovie
  • Copy Editing
  • Facebook
  • Interviews
  • Magazines
  • Adobe Creative Suite
  • Storytelling
  • Blogging
  • Research
  • Ap Style

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Maddie Aberman — Deputy Editor at IPSY in Salt Lake City, UT, US | Unifers