MacKenzie Elliott
Senior Marketing Manager | Brand, PR & Advertising Professional |✨
- Role
- Senior Marketing Manager at PARC Auto
- Location
- Louisville, KY, US
- LinkedIn followers
- 500 followers
About MacKenzie Elliott
An accomplished Brand Marketing Manager with a passion for building brands and connecting people and businesses to new products and experiences. Recognized for engaging leadership, building successful promotional / social platforms and developing strategic marketing plans that generate brand & sales growth for both B2B & B2C companies. With a diverse industry background, I\'m always willing to take on and tackle new challenges with the intent of driving ROI and business success.
Experience
Senior Marketing Manager
Apr 2024 — Present · Louisville, KY, US
Develop and execute brand and marketing strategies to enhance reach and engagement for local markets.• Manage omnichannel strategies, including digital, social media, grand openings, direct mail, and email marketing.• Collaborate cross-functionally with corporate marketing to create local marketing campaigns for 38 Meineke franchisee locations.• Lead innovative marketing initiatives driving retention and satisfaction in a competitive automotive market.
Education
University of Louisville
Bachelor of Science in Business Administration (B.B.A.), Major: Marketing, Minor: Business Management
2012 — 2016
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