MacKenzie Morgan
Retail Media Account Manager - Strategic New Business Orange Apron Media @The Home Depot
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WORK HISTORY
Retail Media Account Manager - Strategic New Business Orange Apron Media @The Home Depot
Vinings, GA, US
Serve as the primary point of contact for suppliers, delivering an excellent experience across Orange Apron Media\'s on-site and off-site advertising platforms.• Collaborate with cross-functional partners to plan, execute, and optimize digital ad campaigns that drive measurable performance and supplier satisfaction.• Identify growth opportunities and develop customized media strategies to increase supplier investment and maximize return on ad spend (ROAS).• Deliver impactful reporting and analytics, transforming data into actionable insights and strategic recommendations for suppliers.• Support a high-visibility, rapidly growing media business within the world’s largest home improvement retailer, helping shape the future of retail media.
ABOUT MACKENZIE MORGAN
Analytical problem-solving allows me to be a driven individual that is not afraid to face a challenge. I enjoy collaborating with my peers and being a reliable coworker. I practice efficient time management with all my endeavors and am detail-oriented when taking a leadership role. As an eager learner, I am always looking for more ways to pursue creative outlets.
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