MacKenzie Ziegler
Senior Director Of Sales And Business Development @ Surfside | MBA
- Role
- Senior Director of Sales and Business Development at Surfside
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About MacKenzie Ziegler
As Senior Director of Sales and Business Development at Surfside, I contribute to advancing customer acquisition strategies through data-driven marketing solutions. With over 4.5 years in this role, I have focused on enabling businesses to harness first-party purchase, behavioral, and visitation data to optimize customer retention and acquisition strategies. My work centers on forming strategic partnerships, scaling revenue opportunities, and delivering tailored marketing insights in regulated and highly competitive markets. With 15+ years of experience spanning SaaS, martech, and media platforms, I have honed expertise in consultative selling, account management, and digital transformation. By collaborating with cross-functional teams and engaging with executive stakeholders, I help drive measurable business outcomes and innovative solutions. My approach is rooted in delivering value-based results that align with organizational goals, fostering sustainable growth in dynamic industries.
Experience
Senior Director of Sales and Business Development
Jun 2021 — Present · Denver, CO, US
Surfside is a customer acquisition platform that specializes in activating and expanding 1st party purchase, behavioral and visitation data for marketing, insights and measurement. We are focused on helping businesses understand, retain and acquire new customers.
Education
University of Wisconsin–Oshkosh
Bachelor of Science - BS, Exercise Physiology
University of Phoenix
Master of Business Administration - MBA
Skills
- Recruiting
- Microsoft Excel
- Executive Search
- Microsoft Office
- Technical Recruiting
- Contract Recruitment
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